Poll: The FTC Blogger Guidelines

From the desk of Elaine Schoch…

There has been a lot of talk about the recent FTC blogger guidelines – some good, some bad and some simply panicked. The guidelines address the issue of disclosure. Meaning, as a blogger simply have to tell your readers if someone gave you their product, paid you to try it out, invited you to attend an event for free, so on and so on.

Is it really that much of a problem? Does it create another level of trust or does it hurt bloggers? Tell us what you think.